Blog - Professional Product Customization, Personalization and Bundling

March 17, 2020 Customer Spotlight: Clergy worldwide are using a modern solution to design their own custom garments on Gaspard.com

Customer Spotlight: Clergy worldwide are using a modern solution to design their own custom garments...

March 12, 2020 Travel Restrictions? – Now is the Time For B2B Customization

The classic model for Business To Business (B2B) Sales often involves a knowledgeable salesperson or...

October 31, 2019 Doogma Client Spotlight: Imperial Point Slam Dunks High Performance Custom Uniforms for High Performance Teams

“We’ve been using Doogma’s Custom Uniform Builder for two years and the teams love it,...

August 19, 2019 Doogma Client Spotlight: Boy Scouts of America Leads the Pack with Product Bundling

The Company: Scout’s Honor An American icon for over a century, the Boy Scouts of...

July 22, 2019 Doogma Client Spotlight: Sweetums Signatures – The Writing Is On The Wall

The future is personal. People want their homes, their clothes, and their work environments to...

June 4, 2019 Doogma Client Spotlight: Northland Frames and Gifts Wins in the Photo Finish

The way you frame a picture changes everything about how you think about it. What...

May 20, 2019 Doogma Client Spotlight: Busy Beaver Button Company Because it is About the Customer Experience

Everywhere you go, you can still hear people say, “Oh, that’s cute as a button!”...

January 18, 2019 Doogma Client Spotlight: How the Mason Jar Cookie Company Lets Customers Personalize Sweet Treats

* Mason Cookie Jar * Recently Updated * New Look and Feel * Added Custom...

July 16, 2018 Personalized Look and Feel for Cutting-edge Cutting Boards

Big Wood Boards takes pride in the production of American made, personalized maple and walnut...

June 20, 2018 Quickest Way To Create Product Customizers: Doogma’s BigCommerce App

Chicago, June 5th, 2018 – We’re proud to announce the launch of the Doogma App...

November 9, 2017 Deloitte’s Retail Imperative for the 2017 Holiday Season: Customize or Be Forgotten!

Retail data analysts at Deloitte just released their projections for the 2017 holiday shopping season....

October 11, 2017 Growth Plans: 3 Remarkable Benefits of “Design it Yourself” Features in Websites

Are personalized experiences important in online commerce? Yes! As personalization technology has increased in sophistication...

October 4, 2017 Customize Everything, All the Time: The State of the Customization Industry

Global personalized gifts will be an industry worth $31.63 billion in 2021, up from $20.46...

September 21, 2017 Advanced Strategies: How to Help Shoppers Overcome Choice Challenges

The combination of today’s choices that online shoppers can have is staggering. From clothing to...

September 14, 2017 Doogma Client Spotlight: How the Mason Jar Cookie Company Lets Customers Personalize Sweet Treats

Cookie Personalization Your Way, Online What could be better than a batch of warm, fresh-baked cookies?...

August 31, 2017 The Next Wave of Customization in B2B Ecommerce

Summary: 75% of B2B buyers consider navigating a website on their own more convenient than...

August 22, 2017 Doogma Client Spotlight: How Bella Modi Lets Shoppers Design Their Own Perfect Handbags Online

Creating Custom Handbags Online Kim Mitchell-Catlett noticed that when people are buying ready made handbags...

August 14, 2017 Client Spotlight: Shoppers Design Their Own Diploma Frames at Perfect Cases

Perfect Cases has laser engraving technology which enables them to create incredibly unique designs for...

August 2, 2017 PJGreetings.com: A Fabulous Way To Design Custom Cards and Invitations Online

PJ Greetings started from a simple request. PJ (yes, PJ is her real name) was...

July 26, 2017 Best Practices in Customization: Advice from Harley-Davidson, John Deere, Boeing, Schneider Electric and TCS

People want the freedom to customize the things in which they invest. Bain and Co....

July 12, 2017 Turning Mud Into Water

Mud into Water? Sounds like a miracle. But it is real. The mechanics are based...

July 5, 2017 From Pediatrics to Carpentry: The Modify Furniture Story

Modify Furniture has one ambition: to help people furnish their spaces with contemporary, versatile pieces...

June 9, 2017 Online Retailers Create Sweet New Technology for Online Customization

The Mason Jar Cookie Company launches a personalized cookie-maker experience enabled by Doogma and BigCommerce....

February 7, 2017 Why Do Customers Love Things They Design Themselves?

Key Takeaways From This Article: Site visitors are more likely to buy if they start designing...

November 23, 2016 The Golden Rule of Online Product Customizers

People are deeply connected to what they create themselves. They see extra value in what...

August 23, 2016 Ted Talk – Scale Customization – The Future of Manufacturing

When I tell people about Doogma’s solutions for selling customized and personalized products, I am often...

March 31, 2016 Let’s meet at IRCE this year

To meet at IRCE reach out to me: Direct: (312) 757-1511 Email: aaron (at) doogma.com

March 1, 2016 A guide for choosing the best e-commerce platform

What separates a merely functioning online store from a successful one? Like in many other...

February 17, 2016 Let SaaS take care of technology- So you can focus on selling

When you want something done properly, better do it yourself right? Well… Might be true...

February 3, 2016 On Premise or On the Cloud? 3 Game Changers in Choosing the Right Software For You

Deciding on the right software for you is like choosing your spouse. And though maybe...

January 20, 2016 From China to North America- the world is hyped about Mobile shopping

From China to North America- the world is hyped about Mobile shopping So online shopping...

January 7, 2016 Temptation vs. Realization Why Resist the Urge to “Own”

Our urge to own things is embedded deep into our culture of consumerism. In fact,...

December 17, 2015 Engage Your Busy Visitors with Responsive Customization

“How quickly the world owes us something we knew existed only 10 seconds ago.” That’s...

December 2, 2015 Why a Good UX Starts With SaaS

Why a Good UX Starts With SaaS Granted, it’s not an easy task to turn...

November 29, 2015 Top Five Signs Your Business is Ready for a Uniform Builder

Top Five Signs Your Business is Ready for a Uniform Builder Many in the uniform...

November 22, 2015 The Economic Argument for Insourcing SaaS Solutions

The Economic Argument for Insourcing SaaS Solutions So here’s the story we all know too...